Level Up Your Brand
This is the Level Up Your Brand Podcast. I'm Martin Sully, a brand strategist, designer and founder of Snapper Studio.
And, I'm on a mission to help you gain clarity and confidence in your brand.
I’ll arm you with bite-size tips and introduce you to friends of the show who are taking their brand to the next level.
Level Up Your Brand
Episode 9: A Designers Guide to Choosing Brand Colours
If you're struggling to pick your brand colours, this episode is for you.
When you have a clear direction, picking your brand colours will feel less like picking colours out of thin air and more wahoo!
In this episode, I discuss the thought process behind choosing brand colours and the considerations you need to make when selecting yours.
I cover:
- Why you can't choose your colours until you understand what you're trying to communicate and to who
- Why looking at your closest competitors can help guide your colour choice
- An example of a brand colour palette that I would pick
- And tips on how to pick the right colours
Resources:
• Follow me on lnstagram: @snapper.studio
• Meet me in real life @chatterbox.au
• For more information and to work with me visit snapper.studio
