Level Up Your Brand

Small Bytes: Unravelling The Secrets of Brand Audits

Snapper Studio Episode 22

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An explanation of the importance of brand audits. 

In this episode, I describe how audits can be used to:

  • Understand a brand's position
  • Evaluate customer recall
  • And to identify potential issues that a business might not have noticed. 

I use brand audits to analyse three key areas:  

  • External branding
  • Internal branding
  • Customer experience 

The ultimate goal is to ensure businesses are heading in the right direction and to diagnose areas to improve.

It's also a service Snapper Studio will introduce in 2024. Come and sign up for our newsletter to be the first to know about it.

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