Level Up Your Brand
This is the Level Up Your Brand Podcast. I'm Martin Sully, a brand strategist, designer and founder of Snapper Studio.
And, I'm on a mission to help you gain clarity and confidence in your brand.
I’ll arm you with bite-size tips and introduce you to friends of the show who are taking their brand to the next level.
Podcasting since 2022 • 34 episodes
Level Up Your Brand
Latest Episodes
Rebranding Happiness with Declan Edwards
Declan Edwards is widely known as that happiness guy and as a thought leader in the space of positive psychology, employee experience, and personal development. As the founder of BU Happiness College, a social enterprise dedicated to helping in...
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Episode 33
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1:01:38
Making Building Easy with Kerri-Ann Hooper
Kerri-Ann Hooper on Building Smarter: Contracts, Cash Flow & Calling BS on Industry NormsThis episode is for anyone who's ever looked at a building contract and thought: Wait, where did that charge come from?I’m j...
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Episode 32
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46:24
Small Bytes: Reaching 2+ target audiences with one brand
In this conversation, Martin Sully addresses the question of how to maintain a unified brand identity and consistent message for a two-sided marketplace with two target markets. He suggests creating personas for each target market and gathering...
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Episode 31
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8:49
Small Bytes: Discover the Hidden Depths of Brand Guidelines
Brand guidelines are the most important document for a business, as they control and maintain consistency in branding. They can go deep and include strategy, tone of voice, and messaging. Even small businesses should have brand guidelines to gu...
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Episode 30
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9:40
Small Bytes: Maintaining Your Brand's Tone of Voice
In this episode, Martin Sully discusses how to maintain a brand's tone of voice. He explains the difference between brand voice and tone of voice, and emphasizes the importance of aligning the brand voice with the company's mission, values, and...
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Episode 29
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9:29
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